CATEGORY - Entrepreneur

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10 best tips for new entrepreneurs

If you want to start your business or need tips on running it in the best way, check out the 10 best tips to put into practice right now!

10 best tips for new entrepreneurs

  1. Choose a market segment

One of the main steps for new entrepreneurs is to choose a market segment. Often the idea starts from a hobby that the person realizes can turn into a commercial activity or service provision.

Define well who your consumers will be to study the best way to communicate with them. Analyzing the competition, including in the region, is very important to know where and how to invest in a business safely. 

   2. Look for innovative ideas

To succeed, new entrepreneurs need to seek innovative ideas and identify opportunities competitors have not yet seen to create new products and solutions. One idea is to apply questionnaires or make polls through social networks, seeking to understand the products consumers are most looking for in the region and what they miss.

   3. Build a strategic plan

Many times new entrepreneurs do not know what strategic planning is, but it is essential for any business, as it means setting short, medium, and long-term goals and listing everything that is needed to achieve them.

In this way, the entrepreneur will be able to see if any resources or investments are missing in their business for this objective to be achieved. Analyzing weaknesses and strengths also helps the business to better prepare itself to face the competition.

   4. Study your target audience

It is not possible to know your audience without actually doing a good study of it. Try to understand the needs, profile the buyers, what are their preferences, experiences, and so on.

Knowing your audience is essential to be able to correctly price your product and define how and how much to invest in advertising channels.

If consumers use the internet more to view products, betting on posts on social networks can be very interesting.

   5. Know your competitors

Analyzing competitors helps you understand how they position themselves and the differentials that your business may have in relation to them, not only in terms of products but mainly in terms of service.

See who they are, which channels they use, and what kind of evaluation the public makes of them. This way you can offer something that the local market may not have yet, such as a delivery service.

   6. Expand your knowledge about finance

It is very important to avoid mixing personal finances with the company, as this can lead the entrepreneur to lose control of expenses.

In addition, the disorganization of finances brings losses and makes room for potential problems in the company's cash. So, expand what you know about finance and how to manage costs efficiently.

   7. Make partnerships

If possible, establish partnerships to promote your products more easily. An example is to partner with another establishment in the region so that the advertising of your business is also in its packaging, financing part of the costs.

On the internet, partnerships can also happen with influencers who help to publicize their service through some exchange, such as the provision of service or discounts.

   8. Promote your business

Not investing in advertising is among one of the most common mistakes among new entrepreneurs.

Try to have a well-defined visual identity (your logo, colors that remind you of your company), so that consumers recognize your business more easily. Seek to partner with influencers who can help promote your products on social media.

   9. Set goals and deadlines

To help you grow, set goals to meet and deadlines to achieve your goals. This motivates you and helps you to follow a plan, without deviating from the right direction.

If you have a challenge like increasing sales by 50% in 1 year, break that goal down into smaller challenges like in the first month increasing 5% and so on. 

   10. Seek constant knowledge

Learn about trends and develop creative solutions to potential problems. Also, always try to seek knowledge about management in general, such as time and cost management. 


Author: admin

Date: Sep 05 2022

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7 Fixed Income investments better than savings

If you want to save, invest safely and take care of your money, you need to know about fixed income investments. So, find out what it is, how it works, and the best options for fixed income applications in this article!

What is Fixed Income?

Fixed income investments have predictable profitability since their calculation is defined and known from when the person decides to make the investment. There are several options for applications in this type of investment.

Check out examples of Fixed Income products: 

  • CBD;

  • Direct Treasure;

  • LCI and LCA;

  • Bills of Exchange;

  • CRI and CRA;

  • Debentures

The issuers of the above investments are varied. These can be private institutions, such as banks and companies, and public institutions, such as the Federal Government or state-owned companies. This will be determined according to each product, as each one of them has different characteristics and emitters.

How do fixed-income investments work?

This type of investment works as if it were a loan of money to those who issue the bonds. In exchange, the investor receives the invested amount plus interest, with a fixed rate of return established at the acquisition time.

Regardless of the issuer, the general functioning of the papers is similar. The amount raised by the bond issuer can be used to pay debts, finance projects or even develop specific areas, such as real estate and agribusiness (LCI and LCA), for example.

However, it is important to know that fixed income does not bring guaranteed returns. This type of investment is also subject to credit and market risks. Depending on the case, the value of the paper can vary in the same way as a share. Therefore, it is essential to know them well.

What is the fixed income?

The remuneration usually varies according to the type of paper, term, and issuer. The three traditional ways of earning fixed income are as follows:

prefixed papers

This type of application has fixed interest established at the time of its launch. Thus, the investor can calculate in advance how much he will receive at maturity.

Post-fixed papers

These investments have remuneration linked to reference indicators, such as the Selic or the CDI rate. Thus, the value of the bond is updated according to these rates. Although the investor knows what the indicator is, he cannot be sure how much he will receive at maturity, as it depends on the rate variation.

hybrid papers

They are those that mix the characteristics of pre-fixed and post-fixed investments. Thus, part of the remuneration is calculated based on fixed interest and the other based on an indicator that varies. 

7 Fixed Income investments better than savings

1. Direct Treasure

These are federal public bonds made available by the Federal Government through the National Treasury to finance domestic debt. In this way, the investor lends money to the Government and receives the invested amount plus interest. 

Treasury yields can be fixed-rate, post-fixed, varying according to the Selic, or even hybrid, according to the IPCA+, which adds the IPCA to a fixed rate. 

2. Bank Deposit Certificate (CDB)

CDBs are issued by banks to raise funds to finance their activities. These amounts are intended for loans and other banking operations. Normally, these are post-fixed investments, which use the CDI as a reference. 

3. Real Estate Letter of Credit (LCI) and Agribusiness Letter of Credit (LCA)

These bonds are issued by financial institutions, and their resources are earmarked for the real estate market and agribusiness, respectively. These papers can be either fixed-rate or floating-rate, with the great advantage of being exempt from Income Tax.

4. Debentures

Debentures are used by companies that need to raise funds to finance their projects. Its profitability can also be fixed-rate, floating-rate, or hybrid, according to the security company issuing.

5. Bills of Exchange (LC)

This type of application is very similar to the CDB, but the LCs are issued by financial institutions, not banks. These bonds are usually floating rates or hybrids.

6. Certificates of Real Estate Receivables (CRI) and Certificates of Agribusiness Receivables (CRA)

In the same way as LCI and LCAs, the resources of these bonds are destined for the real estate sector and agribusiness. The difference is that they are not subject to Income Tax. Its profitability is usually post-fixed or hybrid.

7. Fixed Income Funds

Funds are not exactly an application, but a way of investing in fixed income products. In funds, a large part of the net worth is invested in investment fund shares or directly in public or private securities.

When the investor buys a fund, he becomes a shareholder and delegates to the manager the task of buying good fixed income assets, according to the fund's mandate. However, funds often charge management fees, which can reduce investor returns.

Author: admin

Date: Sep 05 2022

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How to learn to invest: 3 lessons that changed my life

We've never had so much content about financial education at our disposal, have we? How to learn to invest, however, isn't exactly learning that relies so heavily on this sea of ​​information about personal finance and investing.

This is not a criticism of the excess of content, but of the fact that we give it much more responsibility than we should. Content and information will always be important, but choices will remain individual.

What I hear often is that “now saving money is much easier and I can learn to invest whenever I want” . The illusion of control added to the growing repertoire of financial education places us as someone capable of resolving the situation at any time. The reality? Well, you know that's not so.

How to learn to invest: 3 lessons that changed my life

Interpreting and transforming the content we have contact with into practice is not simple and depends as much on attitude, interest as on ability and training. I know we still have a long way to go in this regard, so not to ramble on about it, better talk about what I managed to do and test it.

In 2020, I will complete 20 years of investing in the financial market. I feel very much like a famous quote by Nassim Taleb : “It's 5 years learning to make money and 15 learning not to lose” . Allow me to share some simple (yet profound) lessons that have changed my life.

Lesson 1: More practice than expectation

We live in increasingly interesting times but full of appeals from all sides. The possibility of connecting with so many people at the same time makes us more anxious; and following their lives almost instantly raises our expectations.

The “guru you need” is just a few mouse clicks or finger scrolls away. The message that says “exactly what you need to hear” can be easily found on social media.

Without realizing it, you spend more time worrying about what you don't have (and don't do) than what you've already achieved (and done). Analyzing the financial world, we have spent a lot of time consuming content on how to learn to invest, but without actually starting to save.

“Start with what you have now”. I heard this early on and luckily, I tried to follow the advice. I bought shares of companies in the fractional market, entered and exited different investment funds and started a supplementary pension at the first possible opportunity, still at the age of 20.

Don't be fooled or think that makes me someone different. It's not about virtue, but choices. The amounts saved were modest and the focus was really on trying to make some investment (and learning by doing) rather than waiting for something to change on a simple whim.

With this habit, it became easier to invest but no less challenging to deal with the reality of investments. Changing scenarios, choosing companies, investment portfolio, how to diversify, whether or not to open your own business, risk, all of this remains relevant. But when you've already started, the motivation is different.

Lesson 2: More networking than reading

Reading follows a trajectory similar to that of expectation, although it has very interesting positive aspects and valuable side effects. The point is not to get carried away by the increasingly present simplification of concepts, as if incredible results were just a matter of “following a recipe”.

How to learn to invest is an essential part of a journey that should accompany you for the rest of your life. The biographies of major investors clearly show this, but many commercial works based on them make it seem easy to become a new, updated version of them.

If it were so easy to repeat lessons from investing books, why would anyone work in the financial market, for example? Or on anything else? The polemical rhetoric of these questions serves to provoke you to think more about relationships than lessons – and that includes reading this very text very carefully.

Read a lot; this is important, but try to meet people capable of sharing real stories about choices, consequences, and learnings involving personal finance and investments.

Meetings and networking in this sense will offer a more practical and less “glamorized” view of how things really happen in real life. A sincere person will always tell the truth about their story, but that won't always be in the books about them (or what they would write). Because? Because nobody would want to buy them.

Imagine a bookstore with titles like “Get Rich in 20 Years (or More): That's If You Do It Right” or “You're not going to make money investing, but working hard,” and so on. Yeah, sales would be a disaster. In a cafe, you can talk about it all. In your readings, it will not be so easy to find honest chapters like that.

Lesson 3: More interpretation than social networks

If, on the one hand, reading must be done more carefully, it needs to be frequent and increasingly encouraged. There are excellent books, full of good suggestions, stories and ideas – and even ideas have consequences, as we have learned from the current reality in the world.

I said it might be a little harder than you think to find many practical tips on how to learn to invest in a book. Finding them on social media is even more complicated, as paradoxical as it may seem.

The fully connected world allows friends to be the voice of friends through YouTube videos or posts on their profiles. Sharing what you've been doing, how you've done it, and what results you've achieved has never been easier. Truth. But lying has also never given such “interesting” and advantageous results.

Popularity. reach. Authority. Invitations to events. Advertising. Public recognition. A message with dubious (or even inaccurate, wrong) content can reach and impact millions of people in a short time.

The viral effect of a fake virtual investment success story can ruin hundreds of thousands of lives. In a real and lasting way. You should be more careful with the content you consume, which means learning to interpret and validate it before simply trying to replicate it.

Author: admin

Date: Sep 05 2022

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Best Female Entrepreneurship Tips

Best female entrepreneurship tips


When we think about opening or managing our own business or running a company, we discover that this is not an easy task, especially for women.

Veiled machismo, demanding access to credit, and the double shift with the various household chores make female entrepreneurship even more challenging. 

However, women have been very successful in this journey.

08 unique female entrepreneurship tips

So let's go to ten more than special tips on female entrepreneurship.

Stay tuned and understand how to move forward in realizing your dreams, creating a new job opportunity, and ensuring extra income for you and your family.

1. Choose an area to work that you like

When undertaking, it is of particular importance that the chosen area is the one that most attracts you, to which you have affinity, experience, and why not even a great passion. That way, staying motivated will be a consequence of your good choices. And you can be sure that this will help you persist in times of difficulty.

More than looking for a female entrepreneurship model or for that opportunity that the market demand is showing you, try to be faithful to the area in which your experiences, interests and dreams, so that will contribute to your business success. 

2. Seek help, know how to manage time, and get organized 

It is a fact that entrepreneurial mothers need to reconcile their business with other tasks, be it taking care of the house, children, and also their relationships, such as marital and family. 

We can't help but say that entrepreneurship is not easy for married people, because the time available to cultivate the relationship will be less.  

If possible, seek your partner's partnership in this venture so that the engagement of the two can strengthen the relationship, warding off any ghost of marital cooling, such as betrayal, which is a consequence of the entrepreneur's absence in her partner's life, making he seek affection and have sex with another woman.

Try to balance your personal and professional life. Organize your day and, above all, define your priorities, avoiding wasting time, which will inevitably make you feel overwhelmed at the end of the day. 

I don't want to embrace the world and take care of everything alone. On the contrary, my dear friend, it's time to share your household activities. Call the kids and hubby to help you. And in business, understand from the beginning that it is possible to delegate tasks to other professionals so that your time is invested in strategic activities.

Sharing experiences, especially with women already on the path of female entrepreneurship, is essential. Learn from your mistakes and successes. This will help you shorten your learning time. 

3. Don't be afraid to make mistakes

One fine day you wake up and start to reflect on how complex the trajectory of women who seek female entrepreneurship can be and ask yourself, But what if I fail? What if I make a mistake?

Well, anxiety is that interval between now and then, and when we anticipate our plans and expectations in our minds, we end up not focusing on what is happening. 

The here and now doesn't stop torturing us with the hypotheses we create in our heads. No human being always makes the right choices, performs jobs without flaws or mistakes, or goes through life without making a single mistake.

With each mistake, we learn; with each mistake, we become better and stronger. So don't focus on the fear of making mistakes; focus on always learning, whatever the situation is in front of you.

And remember why you started this journey, to be a successful entrepreneur.

4. Invest in your training

Look for courses that deal with female entrepreneurship or business management, as well as techniques specific to your area of ​​expertise. The higher your qualification, the greater your chances that your business will succeed.

Many companies end up closing their doors due to poor planning and sound financial management, so take advantage of these suggestions and start your studies today.

5. Never give up on having a good strategic plan

Strategic planning is essential for any business model. It is the process of creating and executing a strategy to achieve the goals you have planned for your business. 

Defining the goals, decision-making, and actions that will be adopted for the business will be a success in the medium and long term.

6. Search for the resources you need

To start bringing your business to life, financial resources will be needed.

Initial capital injection to take the first steps usually comes from own resources, but it is essential to keep in mind that financial institutions can offer to finance.

Research which banks offer the best conditions, and don't forget to do an excellent job of presenting your business plan to them.

In addition to the traditional banks we know, many fintech is emerging with a focus on financial solutions for small businesses, so be sure to get to know them!

7. Network is critical to business growth

The relationship is everything! 

If you desire to build something big and successful, know that you can't do it alone. 

It will be necessary to overcome shyness and fear of rejection in interpersonal relationships and in no way miss the opportunity to create and expand your network of contacts, that is, your network. 

The connections, collaboration, and cooperation a vast and close network will foster for you and your business are invaluable.

8. Don't expect to get all the features to get started

We know that access to credit is one of the most significant difficulties in entrepreneurship These actions will also be faced by women who want to open their businesses. 

So don't wait to get all the resources you want to start your dream. Start with what you already have in your hands today. Starting small is not wrong.


Author: admin

Date: Sep 05 2022

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Why do you need an emergency fund?

Life doesn't always turn out the way you want it to.

Accidents, natural disasters, job losses, and health problems often strike unexpectedly.

In times like these, emergency spending can help us.

Key points

  • Having an emergency fund is an important part of good financial planning.
  • A practical rule of thumb is to save enough money to cover 3 to 6 months of household expenses.
  • Saving more money to build spending You need to earn more money and spend less money.

What is emergency spending?

The reasons for having an emergency fund

  • Unexpected expenses – from medical bills to essential home repairs.
  • Loss of income – damage caused by an inability to work since the economic crisis.

In the worst-case scenario, both of these events could happen simultaneously. For example, unexpected costs due to natural disasters and job losses can co-occur.

Emergency spending is not the same as saving money to buy something. (For example – saving up to buy a new phone.)

There is no set amount for emergency spending for everyone. It may vary depending on your lifestyle. If you start saving now, you can start with a small amount.

Why do you need an emergency fund?

Emergency spending is a must.

To hurt oneself Losing a job is never planned on purpose, and no one wants to think about it. But if you unexpectedly encounter such situations, an emergency budget will help you.

With this kind of expenditure, we can withstand the ups and downs of life. You can live in peace without worry. Most importantly, it can help you avoid getting into debt that you can't pay back.

How much is emergency spending needed?

Everyone's emergency budget can be different, but aiming to save enough money for 3 to 6 months is a good start.

The decision is up to you. You can collect more if you wish.

So how much will the 3-6 salary expenses be? To calculate your monthly payments, write down what you spend each month.

How to save an emergency budget?

Now that you have set a goal, you must decide how fast you want to go to reach that goal.

Every day every week, The more you save each month, the more you save. The faster you reach this set amount.

You can use our savings goal calculator to calculate how much you should save to reach this goal.

Don't imagine that you can get this emergency budget overnight. You may need to save consistently for many years to be successful.

If you're starting to save, set a small goal and save little by little. First, start saving for two weeks' worth of food. Then it gradually increased.

Please read our three ways to save money here for ideas on how to save.

Once you have reached your expected amount for your emergency expenses, you can continue saving or change your savings for another purpose.

How do you maintain an emergency budget?

Keep your emergency fund in a safe place. Unfortunately, keeping cash at home is not the safest place. So, you can consider opening a savings bank account and saving.

If you should open a new savings bank account that you use every day, open it. So you have to separate your emergency expenses.

If possible, you should get some money back from this expenditure. But you have to be careful not to lose it. Fixed deposit accounts earn interest but have the lowest risk of loss. Even if you make an emergency withdrawal before maturity, you can withdraw what you have saved safely and conveniently.

Since emergency spending needs to be withdrawn as needed, buying gold and other items and keeping them as emergency spending is not recommended.

Under what circumstances should emergency funds be used?

What is not an emergency?

When a financial emergency arises, money must be used immediately to stay afloat.

Building an emergency budget takes time and discipline. But once you get used to it, it's not only relaxing; it's also liberating. In addition, short-term It will also condition you to focus on long-term goals and savings.

Author: admin

Date: Sep 01 2022

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Increase by adding little by little regularly – start now.

Sometimes we feel like we have no money to save. You might think the 50/30/20 rule doesn't work for us, either. Or you can say that you will save money only when you have income.

The 50/30/20 rule is not mandatory. This rule is just a cautionary assumption to help you manage your finances well. So even if you only have a small amount to save (1% or 2% of your income), the key is to get into the habit of regularly keeping, no matter how much.

Over time, you will be able to increase your savings gradually. For example - 3% of income. Savings up to 4% increase progressively to 5%. Once you get into the habit of saving money, not only will it become easier to save money, but you will notice that your savings will gradually increase.

Using our calculator, you can calculate how much regular savings can bring you over a certain period.

Start saving now! A little is better than nothing.

Every time we think about saving money, we tend to move day and night. But the earlier we gather, The more you get, the sooner, the better. For example, if we had saved 5,000 kyats a week starting 12 months ago, we would have accumulated 240,000 kyats by now. If the money was held in a savings bank account, combined with the interest, it could be up to 250,000 kyats.

A little more can add up to a lot.

Even if you increase the weekly savings amount by 1000 kyats, you will now accumulate 280,000 kyats or up to 300,000 kyats with interest. It may seem like a little extra, but it can add up to a lot over time.


Defining a fundraising goal makes fundraising easier. For example, setting a goal to save 5,000 kyats a week is more accessible than trying to save 240,000 kyats all at once. So define a plan and build it up slowly.

Make a habit and collect regularly.

Make a habit of collecting money. Once you've made a habit, you can forget about managing it. Setting aside savings for when you receive your monthly salary also makes it easier to save.

Setting aside savings in advance, you can even forget about saving and use the rest as you like. So collect first. Use more and more. Be careful not to overspend the rest of the money and use the funds left aside.

Setting goals for savings

If you have a specific goal for your savings, you are more likely to succeed. You can learn more about how to set goals for protection.

So collect. Less or less Save as much as you can afford. If you accumulate like this, you will benefit from it in the future without even realizing it.

Author: admin

Date: Sep 01 2022

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How do you set a savings goal?

Those who collect with a goal tend to collect more quickly than those who collect without a clear goal.

If you're saving without a goal, when the savings reach a certain amount, you can't control yourself and spend it on unnecessary things.

If you are going to collect with a goal, you will be able to control yourself since you have to collect until you reach the set goal. It will not be used for unnecessary things.

Not sure if you want to save money? Then read the reasons why you should save money.

So how should you set goals?

Step 1 – Name and define the objective.

Grab a pen and write down your goals. (For example, setting a goal to buy a new car.) Alternatively, take a picture of your goal and have it at home or on the street. Put it on your phone's background image.

What that means is to put your goals in a visible place. So whenever you are about to use it for something unnecessary, it will remind you not to use it.

I have never gathered. If you want to start saving now, you can start with a small amount and save with a goal. Whether saving for various emergency situations. If you have a target amount, you are more likely to succeed.

Step (2) – How much do you need to save each month?

When you save money, you have to balance how much you can save and how quickly you want to reach your goal. If you want to reach your goal faster, you will need to save more money.

For example, if you are saving to buy a phone worth 500,000, you can save 100,000 each month for 5 months. You can do it for 10 months for 5 thousand each month. It depends on how long you want to save and how much you can save.

Author: admin

Date: Sep 01 2022

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(4) reasons why you should save money

Many of us struggle to make ends meet and don't think much about saving money. There is not enough money left in hand to collect.

Being frugal does not mean being stingy with everything. It means living your own life in a balanced way. It means to use money wisely and get more benefits than what you spend.

Anyway, here are 4 main reasons why you should save half of your monthly income every month.

1. Save for emergencies.
Unexpected situations can occur at any time, so having a savings account can help you stay calm when faced with various emergencies. You can avoid getting into debt.

2. Save to cool down for the future.
Retirement in life getting married Everyone knows that things like having children and the cost of their children's education can be huge expenses. So, you should prepare and save as much as you can for them now.

3. Collect to reward yourself.
Saving money doesn't mean you can't use the money you earn for your happiness. Saving money means going on a nice vacation for yourself. to buy a new TV You should also save to reward yourself, such as buying a house, a car, or eating a good meal.

4. Save to avoid future debt.
When you go into debt, you will always have to pay interest. Since you have to pay interest, the amount of money you have to use yourself will be less. If this happens, it will be difficult to get out of the debt cycle. You may also encounter the worst situations where you will have to use all your earned income to pay off your debt. So, saving money for the things you want and then buying them also keeps you out of debt.

Author: admin

Date: Sep 01 2022

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5 steps to managing personal finances

In our daily lives, there is not much more important than your finances. But many of us don't pay much attention to this aspect of personal financial management. earn money eat and drink use, waste search again over again. That's how no plan, I tend to go through the cycle of searching without a plan.

Giving what is owed while using They tend to spend their money easily while spending, and they have to live in poverty when they have no more money to spend. More bills to pay Everyone has experienced moments where they have to think about where the money will go when the situation comes when they really want to use it.

Sometimes we feel like we have no control over ourselves. Personal financial management is not a subject we learn in school.

But we need to know how and in what way this personal financial planning is happening. It's definitely not a matter of being ignored. Even if you ignore it, your survival situation will only get worse.

Here are 5 easy-to-understand steps on how to start taking control of your finances.

1. Chaos waste? I don't use If you don't waste it, it's best. If you don't have any restrictions, continue reading here. ⇒ Commit to self-control.

2. ...I really want to, What are your ambitious goals? ⇒ Save money for goals and preparations.

3. Where will my money go? ⇒ Know your income streams.

4. Okay... how do you plan your expenses? ⇒ Make a spending plan.

5. So, what about...have you got a control? ⇒ Follow the plan.

Author: admin

Date: Aug 31 2022

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